Fundamental Stock Investment Strategies for Bull and Bear Markets

Abstract

This research paper provides a stock investment model using both value and growth strategies for bull and bear markets. The model is based on fundamental principles of finance and can be efficiently used by individual investors and professional stock portfolio managers, in markets with high or low volatility, in the U.S. and internationally. The author initially developed the model primarily as a teaching tool, to demonstrate a profitable use of financial ratio analysis. The model and other findings of this research paper could also be useful to finance teachers of stock investing and their students.